The MotoGP has just opened its first official online store. The MotoGP.com store will sell all licensed MotoGP products, like hats, sweatshirts, backpacks, and books. The store went live today and can be accessed at store.motogp.com.
“MotoGP fans all around the world have been looking forward to a comprehensive offer of official merchandising and the new MotoGP Store can now cater to their wishes, with unparalleled ease of use and an exhaustive range of products, matching the offer of what fans can purchase on-site at a MotoGP event, as well as products that have not been seen at the circuits” said Pau Serracanta, Dorna Sports’ Commercial Area Managing Director.
The MotoGP store will ship globally to racing fans around the world. Dorna Sports has partnered with Insiteout, an e-commerce company, to bring the online store to fruition.
“At Insiteout, we tackled the challenge of transferring the emotion and passion experienced at the track to an online experience up to the standards of the MotoGP fans: a user-friendly Store which will be improved constantly to match the demands of the fans,” said Marc Malagelada, co-founder and Marketing Director of Insiteout.
Courtesy of AllAboutBikes.com